ULI Washington News

Advisory: Panel to Develop Marketing Strategy for White Oak Science Gateway Revitalization

On May 16-17, ULI Washington will host its second Technical Assistance Panel (TAP), in conjunction with Montgomery County, as part of its new Regional Fellows Program. The purpose is to examine opportunities to market the White Oak Science Gateway (WOSG) that will both encourage already planned redevelopment projects and promote revitalization in areas not currently slated for redevelopment.

After spending two days conducting interviews with various stakeholders and holding an internal strategy and brainstorming session, the ULI Washington Panel will hold an open press initial presentation of their findings, the details of which can be found below :

Who: Urban Land Institute Washington Regional Fellows Program
What: TAP Recommendations relating to the White Oak Science Gateway
Where: Tommy Douglas Conference Center, 10000 New Hampshire Avenue, Silver Spring, MD 20903
When: Wednesday, May 17, 4:30pm-6:00pm

The White Oak Science Gateway (WOSG) area has been identified for major development initiatives after nearly 20 years of development moratorium. In 2009, the County purchased a 115-acre former compositing facility known as Site 2 from WSSC for the express purpose of creating a “World Class Bio/Life Sciences, Education and Research Community,” and in 2011 the County chose Percontee, Inc., as its development partner in a public-private partnership. This partnership, to redevelop nearly 300 acres of industrial uses into a mixed-use center with a focus on bio/life sciences, will take place over the next 20-30 years.

While the 300-acre project known as Viva White Oak is poised to transform the WOSG, new development and redevelopment in the area is not limited only to this project. A new master plan was approved in 2014 covering nearly 3,000 acres, allowing mixed uses on other properties historically dominated by a single use. Major infrastructure investments will also accompany redevelopment including new roads, interchanges/intersection improvements, and Bus Rapid Transit.

The development planned for WOSG will bring great opportunities to an area still affected by a long development moratorium. There are established neighborhoods with residents who should be heard and respected as redevelopment continues into the future. In order to maximize local participation in the process and take full advantage of the opportunities that specific redevelopment projects bring to the area, Montgomery County, as a participant of the inaugural class of Urban Land Institute (ULI) Washington Regional Fellows Program, is participating in a Technical Assistance Panel (TAP) that will advise the County on maximizing opportunities at WOSG.

Regarding Montgomery County’s participation in the ULI Washington Regional Fellows Program, County Executive and Honorary Fellow Ike Leggett remarked:

“Revitalization of the White Oak area is a major initiative of mine; and I am so pleased that this is the focus area of Montgomery County’s land-use challenge. I look forward to hearing what the expert panelists recommend as we continue to work toward an economically vibrant Eastern Montgomery County.” 

The ULI Washington Regional Fellows Program is modeled after the Daniel Rose Fellowship, a program jointly operated by ULI and the National League of Cities. For the inaugural year of the program, ULI Washington has invited three jurisdictions in the Metropolitan Washington region to participate—Montgomery County, Maryland; Fairfax County, Virginia; and the City of Alexandria, Virginia. A fellowship team from each jurisdiction has identified a land use challenge that warrants further study. The final findings will be released in a report later this year. To learn more about the Regional Fellows program, visit: http://washington.uli.org/press-releases/release-uli-washington-launches-regional-fellows-program/.

 

Technical Assistance Panels are volunteer groups of experienced individuals who have been assembled by Urban Land Institute (ULI) Washington for their relevant expertise. For more information on ULI Washington’s Technical Assistance Panels, visit http://washington.uli.org/what-we-do/technical-assistance-panels/.

To RSVP for this event please contact ulipress@millennialdc.com or 202-417-8605.

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